Our Mission and Vision
The Genesis
Goboza chat was founded by Sizwe Maseko, who saw the immense, untapped entrepreneurial spirit in his home region of Mkhondo, Mpumalanga, and across South Africa. He recognized the urgent need for a dedicated, accessible platform built specifically for local creators and business owners.
Our Mission (What We Do)
Our core mission is to empower South Africa’s emerging entrepreneurs and small businesses. We provide a secure, focused chat social media environment designed to solve the twin challenges of visibility and trust.
goboza.app gives users the crucial ability to showcase their talent and skills—from artisans and makers to service providers—with high-quality media profiles and easy-to-manage portfolios. Crucially, we ensure they can communicate effortlessly and securely with clients, fostering reliable business transactions and local economic growth without the distraction and data privacy risks of global platforms.
Our Vision (What We Aspire to Be)
We envision goboza.app becoming the leading digital engine for grassroots economic empowerment across all nine provinces of South Africa. We aim to transform how local businesses connect with their customers, creating a self-sustaining ecosystem where every talented individual, regardless of their location, has a national stage for success. Our future is rooted in building secure digital bridges between South African talent and the market.